by Ryan | Sep 6, 2018 | Marketing Update
When your business is struggling to gain traction in a crowded field, what’s your first instinct? FIRE SALE! Drop your prices and would-be customers will start flooding through your proverbial doors. Woot! Woot! In fact, you’re likely to wind up with TOO...
by Ryan | Aug 30, 2018 | Marketing Update
Now, if you’re like most small business owners in the professional services game, when you hear the phrase: “Marketing Budget” you probably burst out laughing (and maybe even cry a little bit inside, too). In the small business realm, high falutin...
by Ryan | Aug 23, 2018 | Marketing Update
Ever dealt with food allergies or sensitivities? If so, you know all too well what a pain in the patooty it can be. And if you’ve been spared this unfortunate fate, suffice it to say when your culinary options become foreshortened, feeding yourself gets a LOT...
by Ryan | Aug 16, 2018 | Marketing Update
Dunno about you, but I subscribe to an abundance of email lists. A move that lands countless emails newsletters in my inbox on the regular. Some come daily. While other arrive weekly (like the newsletter you’re reading right now ;—). Still, others show up...
by Ryan | Jul 26, 2018 | Marketing Update
For taxpayers, just the word “audit” is enough to trigger a cold sweat and the nauseous feeling of creeping death in the pit of your stomach. A marketing audit, however, is ENTIRELY different. But the results of such an audit are integral to measuring,...
by Ryan | Jul 19, 2018 | Marketing Update
So, the other day… I logged onto my YouTube account, and in the list of “Recommend Videos” along the sidebar of my Home screen was a video entitled “How to Actually Make Your Marketing and Branding Work Together,” published by the gang at...