by Ryan | Apr 8, 2021 | Marketing Update
“Success is a function of managing expectations.” – Unknown What’s one of the biggest (if not the biggest) reasons why marketing endeavors fail? In short… Lack of expressly stated goal. The tactics are always crystal clear…...
by Ryan | Mar 25, 2021 | Marketing Update
I’ve been around since before the “file sharing” and the “open source” world was a thing. I’m a uuuuuuuuge music fan. But I’ve never had Napster, Pandora, or Spotify accounts. And other than two dozen or so iTunes purchased...
by Ryan | Mar 11, 2021 | Marketing Update
If you’re a general sports fan or a casual NBA fan, you’re no doubt familiar with the league’s past and present superstars — Players like Michael Jordan, Kobe Bryant, and LeBron James. But unless you’re an NBA superfan — one of...
by Ryan | Mar 4, 2021 | Marketing Update
On the heels of my post about Twitter expanding into the email marketing space, here’s another juicy morsel of marketing news… There’s been a bit of a kerfuffle between Facebook and Australia. The back story Australian passed legislature a...
by Ryan | Feb 25, 2021 | email marketing, Marketing Inspiration
A little over 10 years ago, when Facebook REALLY hit, Twitter took off, and social media became a legit societal phenomenon — a bold prediction was oft-repeated… “Email is DEAD!” Gazing back in the rearview on this statement, such lofty...