by Ryan | Dec 17, 2015 | Marketing Inspiration, Marketing Update
If you define marketing by its most basic definition – anything and everything you do to make, and keep a customer – it’s easy to grasp “making a customer” piece of the equation. It’s all strategy and tactics to drive lead generation. But far too often the...
by Ryan | Dec 9, 2015 | Marketing Inspiration, Marketing Update
The Holiday Season is in FULL SWING… Thanksgiving has come. And gone. (Bye-bye!) Meanwhile the rest of the holidays are bearing down on us… An unstoppable ultra-high-caloric freight train of lavish meals, replete with too many desserts to mention is picking up steam....
by Ryan | Dec 2, 2015 | Marketing Update
“Your attitude … determines your altitude.” -Zig Zigler, bestselling author, renowned motivational speaker and famed salesman Know what success DEMANDS? The RIGHT mindset. In fact, everything in life boils down to perspective (AKA mindset). It’s a basic tenet of...
by Ryan | Nov 24, 2015 | Marketing Inspiration
The last couple of posts have been rather negative. Debbie Downer topics have dominated the conversation… Repelling unwanted prospects. Firing overbearing clients. By no means upbeat subjects. In honor of Thanksgiving, which is this Thursday, let’s ditch all the...
by Ryan | Nov 18, 2015 | Marketing Inspiration
On the heels of last week’s post – all about attracting the wrong kind of prospects – we move on to another, similar problem… Dealing with a client roster filled with the wrong kind of clients. Pareto’s Principle – The 80/20 Rule Perhaps you’ve heard of Prato’s...