by Ryan | Dec 10, 2020 | Marketing Update
I’m not an Oprah fan. But I respect her marketing game. Especially considering she’s not a marketer. Sure, she’s a big-time media player. And with a major syndicated TV show, a national magazine, and later the OWN Cable TV network under her belt, she...
by Ryan | Dec 3, 2020 | Marketing Update
When Steve McGinnes, marketing agency exec and author of Surfing the Asian Wave, headed off to Singapore for a pitch meeting, he only expected to be gone for three days. 15 years later, he’s still there! I suppose Steve should have guessed he might be in for a...
by Ryan | Nov 19, 2020 | Marketing Update
As I confessed in a recent post, due to my questionable approach to parenting, the TV is on faaaaaaaaaar too much at my place. And as I also noted in that post, a lot of network TV watching means seeing waaaaaaay too many commercials. And while our boob tube’s...
by Ryan | Nov 12, 2020 | Marketing Update
The pandemic has shaken many of the business world’s strongest pillars right down to their foundations (pun intended). One pillar in particular, which has seen a growing number of cracks in recent history, is office space. Several of my clients are grappling...
by Ryan | Nov 5, 2020 | Marketing Update
I’m not one of those obsessive (or perhaps “responsible” is a better word?) parents who insist that my child continually reads, does artwork, plays music, or generally engages in productive activities. As a result, my 9-year-old son, Ivan, does a LOT...