Copywriting + Marketing Consulting For Professional Service Businesses

Kathy Griffin and Anderson Cooper

The Ball has dropped.

The confetti has flown. Party whistles have been blown. And Kathy Griffin has mocked Anderson Cooper for 12hrs straight.
That’s right, 2016 has arrived. Welcome to the after party!
So what does all of this mean? Most likely that you’re busy scribbling down all your New Year’s Resolutions (if you haven’t done so already, you overachiever you!).

But what are New Year’s Resolutions, really?

In a word: Goals. All those well-intentioned plans you make to do good in the New Year.
Sadly, the vast majority of these well-intension plans, according to extensive research, are never realized.
The list of reasons why is long and varied, but the point is this approach just doesn’t work

And if it doesn’t work, I say JUNK IT!

Instead join me in a method I’ve discovered that’s FAR SUPERIOR…
Work on creating habits. In particular, developing the Marketing Habit.
I’ll be chiming in lots all year long on cultivating this habit. But until next time, CHEERS! Enjoy very Happy New Year’s Day!
P.S. Almost forgot, here’s to a prosperous 2016!